Microcasting Application Examples

Remote attendance/Late attendance

All you need to provide non-attendees a "being there" experience is a webcam (or even better, a Camcorder) and a Vidder account to share these events with friends, families, and associates:

• Weddings for relatives that can't travel
• Church services for home-bound congregation members
• City council meetings for people who don't even know where City Hall is
• Little league games and school plays for far away grandparents
• Virtual concerts for those that can't get to the bar that night
• Confirmations, swim meets, parties and more

The St. Peter's Episcopal Church of San Francisco uses Vidder to extend its outreach to members globally.

In addition to showing these events in real time to those who cannot attend, you can record the live event for post-event viewing. Our experience is that more people will view the webcast after the event than during the event, including people in attendance who want to re-live it. In many cases, either live or recorded, you may want to limit viewership. Using Vidder access control ensures that only sanctioned viewers (e.g., family and friends) can watch.

Dollars for pixels

You may be a photographer shooting weddings. Leveraging Vidder allows you to extend your services. For a fee, you can webcast the wedding live and make edited "best of" vignettes available for post event viewing. Vidder offers various options for structuring pricing – flat fee, event viewer-based pricing, fee for editing services, fee for unlimited views of video files post event, or per-view pricing. It's your choice. Or perhaps a school wants to broadcast school plays, ceremonies, or sporting events, either for-fee or in request for support via donations.

The Interfaith Center at the Presido uses Vidder to monetize use of its beautiful and unique facility for a variety of purposes.

We expect entrepreneurial people and organizations will find many different ways to use Vidder to create new business and revenue opportunities for themselves.

Flexible conferences

Instead of bringing the people and the technology to the conference room, Vidder allows you to take the conference to the people. Conference organizers can now enable remote presentations from and to multiple sites with no more equipment than a laptop.

Vidder has been used to host global conferences from the Cook Islands, to allow speakers to participate in conferences in Israel, and a variety of other situations where conventional video-conferencing approaches don't meet the need.

So far, all such uses of Vidder technology for extending conference viewership have been free of charge. But several conferencing organizers are planning to extend their businesses in the future, leveraging the Vidder microcasting technology, to allow people to buy "virtual" passes to conference or specific meetings/presentation webcasts for live viewing and/or post-event viewing.

Ad hoc caucuses

In the real world, problems and opportunities don't arrive on schedule. Wouldn't it be useful to get a group of people together to discuss a problem and solution on a moment's notice? What if they aren't able to come to the conference right now? What if they didn't get the e-mail about how to log in?

In the real world, you may not be able to schedule when the baby takes its first steps or when the rare bird eats at your bird feeder, or when the accident occurs to the cars in front of you on the highway?

In all of these cases if your first reaction is "Quick, go get a video server... aww nuts!!", then you need Vidder.

"Real life" promotion

A famous musician is using Vidder to broadcast from his home to his fans. He and others like him use this for promotion – to demo songs that may be on their next album, to invite fans to virtually "sit in" and play with the band, and other clever ideas that drive T-shirts sales off his Web site and ticket sales for upcoming concerts. The next step is to take the technology on the road to provide a continual behind-the-scenes view of the life of a band on the road and backstage.

Adding the video experience

Vidder is easily integrated into other applications to allow the addition of video to the overall experience:

• Online education. As opposed to hearing the voices of classmates, Vidder enables a virtual classroom to function as a real one, without the spitballs.
  
  
• Dating site. See and interact before you see and interact.
  
  
• Online auctions. It can be so much easier to see what you are buying or (as a seller) point out its attributes via high quality video.
  
  
• Online sales and support. Instead of having customers stare at a Web page while talking or chatting with them, Vidder enables service/sales personnel to interact with customers. A smile is worth a 1,000 words...and a lot of dollars!

Think of the possibilities... minor league hockey broadcasting, virtual annual shareholder meetings, on-line surveillance? How can adding a video experience shrink your world or enhance your business operations? Try it out for free!